directedfocus

Stress causes us to stay stuck where we are and not move to where we know we should be.

There are reasons for this and tools to assist with better decision making under stress.

 

Is what you say about your product, congruent with what your product delivers?

These organic oranges are wrapped with a plastic tag.

Is this message congruent or discordant?

 

Did you notice my inconsistant/incongruent use of words?

 

Some ads are cool and they get placed on Youtube, and millions down load them, and others like me put them on their web site, and even more email links to others saying check this out.

Some actually win awards, and that's great but what's the point?

Indeed...

v. to imagine or predict the worst circumstances or outcome and act if it's true.

Horribilizing is to see something, expect the worst and then start talking about it as if the worst has already happened.

I was watching the Tour de France on TV recently and observed that strategies that apply to bike racing also to business.

It's what you do on the hills (the business tough times) that sets you up for the down hill (the business good times)

What are you doing?

 

You've probably seen it, I saw it today.